Trade Show News by Tradetec Skyline Chicago

The Chicago Auto Show comes to Chicago each February and this
year is no exception. People from around the Chicago land area
come to McCormick Place to see, touch and feel the new and
exciting cars tha will be released to the public. 

The Chicago Auto Show & Pepsi have created a unique marketing
campaign for the upcoming event. This could be called tangible
marketing, getting people involved is a way to keep them
interested.  Companies use Trade Show Displays in this manner
all the time, creating an inviting experience for attendee's,
creating a layout where equipment, product and services can
be tested and seen. 

CHICAGO, Oct. 27 /PRNewswire/ -- In a consumer promotion gear heads will
love, the Chicago Auto Show has teamed up with Pepsi to give a $5 discount for
weekday tickets to the nation's biggest automotive exposition. More than 20
million cans of Pepsi will be stocked into greater Chicagoland, and selected
Indiana and Wisconsin retailers bearing a promotional "coupon" entitling the
bearer to enter the show on weekdays only with a $5 discount off the full
admission price.

"This is huge for auto show fans," said Chicago Auto Show Chairman Mark
Scarpelli. "Not only will they get a nice discount ticket for the show, but
they'll also get to enjoy a Pepsi -- and you've got to love that!"

The promotion is quite simple, according to the show's general manager,
Jerry Cizek of the Chicago Automobile Trade Association, producer of the show.

"Just bring a Pepsi can with the Chicago Auto Show 'promotion coupon'
printed on it to McCormick Place and head for the ticket redemption booth,"
said Cizek. "Each marked can is good for one discount ticket on our weekdays.
Our ticket takers will exchange the can -- which will be recycled -- and give
the bearer a ticket for half off the regular $10 admission price."

The specially marked cans of Pepsi are valid for discounted show admission
Feb. 13 and Feb. 16-20 only. Customers can find them in Pepsi retailers in the
Upper Midwest Division of PepsiAmericas, that includes Chicagoland, plus
Aurora, Elk Grove and Kankakee, Ill.; Munster, Ind.; and Milwaukee, Beloit,
Oshkosh, Kenosha and Beaver Dam, Wisc.

The 2009 Chicago Auto Show will open to the public Feb. 13-22, 2009 daily
at McCormick Place. Show hours are 10 a.m. to 10 p.m. Feb. 13-21; and 10 a.m.
to 8 p.m. on Feb. 22.  More than 1,000 new production, concept and specialty
vehicles will be on display.

I pulled the information below off of The Capital Times in Madison, Wisconsin News Page -   It’s in regards to the Dairy Expo that is taking place.   I found the details of this article to be an interesting look into what people are looking for at trade shows.  This is Information directly from people attending the Dairy Expo.

People don’t go to trade shows to see the same old things they already know about and understand. It’s all about new, better, easier, faster and maybe more profitable.

The most noticeable and maybe the most discussed change in the displays filling the 100,000-square-foot Exhibition Hall fits none of the previously listed categories except for “new”: half a dozen GEA signs hanging over what has long been the WestfaliaSurge dairy equipment display.

The farming community is often considered a bit slow to accept change, and the worldwide adoption of the GEA moniker to the WestfaliaSurge brand is causing much discussion. The fact is, GEA, headquartered in Bochum, Germany, owns the Naperville, Ill., milking equipment operation (old-timers knew it as Surge) along with some 250 companies in 50 countries in an effort to meet the demands of world competition.                                                  John F. Oncken

Exhibiting at trade shows is great for new product launches and services.  It is the “new”  that we as a society are always looking for.  It is this very reason that your trade show display should be kept up to date, fresh & broadcasting a clear message.  If you continue to use the same trade show display year in & year out, no matter where you are exhibiting; Chicago, New York, Las Vegas or Orlando, you want to give your audience something different & unique to look at, a unique trade show display can attract visitors from the past more quickly if it has new elements to it.

Custom Modular Trade Show Displays are versatile exhibit solutions with a variety of components, accesories & features that are easily changeable and can offer a lightweight, yet compelling & inviting environment for prospective clients.

Exhibit Halls are a buzz with people looking for solutions and innovative ideas that will help their business and their productivity.  Your trade show booth should send them a clear message of how your products and services will enhance their business plan and goals.

Keeping with the ‘green’ theme, the AHR EXPO will produce much of its promotional materials in
digital format and make them available online, thus eliminating thousands of sheets of paper. Hosting the 2009 AHR EXPO at Chicago’s McCormick Place also reflects the Show’s ‘green’ commitment.
McCormick Place utilizes many recycled and environmentally friendly products. These include 100%
recycled paper products in restroom facilities, cold beverage cups made of PLA (Poly Lactic Acid-resin
derived from natural corn starches that are 100% annually renewable and fully compostable), flatware in dining areas made of compostable potato starch, and all packaged food boxes are 100% compostable, including the lunch box, napkins, cookie bag, flatware, sandwich and salad containers.

Much of the focus at AHR this year is the “green theme”, it is difficult to say if or when Green will become the standard in exhibit products and services.  Tradetec Skyline offers several solutions to Green Exhibiting when it comes to your overall trade show display design.  Comprehensive solutions for Green Exhibiting starting with Graphics Solutions that have eliminated printing errors by 80%, creating less waste. Painting Procedures that no longer need harmful solvents for clean up as well as shipping consolidation.

With custom lightweight modular trade show displays, and environmentally friendly manufacturing Tradetec Skyline can start you on the road to Green Exhibiting.

AHR Expo & Trade Show - Chicago McCormick Place - January 26th-29th, 2009
ASHRAE Expo & Trade Show runs concurrently along with AHR Expo & Trade Show - January 24th - 28th, 2009

This is a trade show you don’t want to miss if you are in the restaurant industry, if you are planning on being an exhibitor and are unsure of how to go about preparing your exhibit & design for a fresh new look, a local Chicago Exhibit house is offering a free exhibit rental program.  Let a team of experts worry about your Trade Show Services so that you and your marketing team can focus on your pre-trade show marketing strategies.

Registration for 2009 National Restaurant Association Restaurant, Hotel-Motel Show® and International Wine, Spirits & Beer Event Now Open

Special early online-only pricing offered through December 1, 2008

The National Restaurant Association today announced that attendee registration is now open for its 2009 Restaurant, Hotel-Motel Trade Show and International Wine, Spirits & Beer Event (IWSB). A special online-only discount is available for restaurant and hospitality industry professionals who register before December 1, 2008. NRA Show 2009 will be held May 16-19 at McCormick Place in Chicago, and is the largest industry trade event in the world. IWSB 2009 will be held in conjunction with the NRA Show on Sunday, May 17, and Monday, May 18, and is the only beverage alcohol event exclusively focused on the restaurant and hospitality industry. Attendees may register online at www.restaurant.org/show or www.winespiritsbeer.org.

“If restaurant and hospitality industry professionals could only attend one trade show next year, the NRA Show would be their absolute best choice,” said Lorna Donatone, Convention Chair for NRA Show 2009 and President of School Services, Sodexo, Inc. “The event gathers the best and the brightest of the industry in one place, among 2,200 exhibitors showcasing thousands of products and services. No other industry trade show offers more opportunities or more excitement, and we are pleased to provide special registration prices to committed individuals who want to get a head-start on the next business year.”

General attendees registering for IWSB will automatically be registered for the NRA Show. However, those registering for the NRA Show will not automatically be registered for IWSB; separate qualifications, registration and badges are required for IWSB.

Before December 1, 2008, registration for the NRA Show is $30, and IWSB registration is $85. Between December 2 and April 10, 2009, NRA Show registration is $40 and IWSB registration is $95. After April 10, 2009, registration fees increase to $80 for the NRA Show and $135 for IWSB.
National Restaurant Association members receive free registration for the NRA Show and the value-added discount rate of $55 for IWSB when registering any time.

The NRA Show attracts more than 71,500 industry professionals from 100+ countries and is the premier venue to find new products and services, build relationships and network, learn from experts and peers, as well as explore the latest trends in food and beverage, equipment, training and cooking techniques.

Now in its second year, IWSB is the industry’s first and only professional forum focused exclusively on restaurant and hospitality bar programs. Held in a separate exhibit area of McCormick Place, the event gathers brewers, vintners and distillers, leading beverage experts, beverage alcohol buyers and more in one exclusive area.

Registration for NRA Show 2009 and IWSB 2009 exhibitors and for news media will begin later this fall.

Celebrating its 90th year, the annual National Restaurant Association Restaurant, Hotel-Motel Show is the largest single gathering of restaurant, food service and lodging professionals in the world. The 2009 Show will be held May 16-19, at McCormick Place in Chicago. The event attracts more than 2,200 exhibiting companies and 71,500 attendees and visitors from all 50 states and 100+ countries. For more information, visit the Show Web site at National Restaurant Show

Written by: Sue Hensley

Weftec 2008 Trade Show- McCormick Place Chicago - October 18th-22nd

With over 20,000 attendee’s and representatives in the Water & Wastewater Industry walking the trade show floor the six reasons to exhibit speak for themselves.

Looking for display design ideas, the photo search tool can give you some ideas and give you a starting point for your trade show preparation. Whether you are looking to create a 10′ x 20′,  20′ x 30‘ or even a 50′ x 80′ exhibit space,  there is still time to prepare for the upcoming trade show.