Trade Show News by Tradetec Skyline Chicago

Renaissance Schaumburg Hotel & Convention Center in suburban Chicago will host the GEMS Expo - Glass Expo Midwest™ on December 8th-10th, 2008.  Many companies are looking for smaller venue’s for marketing their product and services.

Travel expenses are on the rise and the benefits of  smaller regional trade shows can be beneficial to achieving your marketing goals, without sinking all your resources into one event.  Creating a marketing message with banner stands that will draw and focus the trade show audience’s attention to your service and products with high quality trade show graphics can help lead into conversation & communication with prospects.

Niche marketing can be accomplished at the smaller trade shows and can provide focused groups of trade show attendee’s that are in search of the specific niche solution that your company provides.  Being able to spend time one-on-one with potential clients at regional events can lead into lasting customer relationships with local companies.

Working with a Chicago Trade Show Display Dealer to create your niche marketing plan for your companies upcoming trade show & events will allow you to pinpoint your goals while building relationships, focus on educating prospects and build strong networks within the Chicago Market.

While GEMS is the largest regional event in the country, typically attracting between 800-1,200 attendees, exhibit space is purposely limited to 100 booths or fewer. This helps ensure that attendees can meet with every exhibitor and every exhibitor can spend quality time with attendees. The deadline to reserve booth space is November 14.

November 30th-December 5th 2008 - Chicago’s McCormick Place will once again house one of the largest trade show events for the Radiological Society of North America.  RSNA 2008 has expanded to three buildings at McCormick Place, creating an array of exhibiting opportunities and educational events throughout the week long trade show.

Some of the rules & regulations to keep in mind for your trade show display & exhibit booth staff are clearly lined out by the Technical Exhibit Committee

Exhibitors may not sponsor any educational or marketing activities to RSNA meeting professional registrants other than ones that have been specifically authorized by RSNA (such as an approved Non-RSNA Satellite Symposia event)

Your trade show exhibit badge may not be defaced, such as inserting stick on cards, or applying stick-on novelty items.

Do not leave your trade show display unattended

Make sure your the Audiovisual devices that are in your trade show display are not too loud. (80 dps or lower).

Refreshments may not be used so as to attract attendees into your trade show display or as a promotion, but liquid refreshments are allowed with prior approval.

If you are looking for more information on the trade show rules & regulations, contact your local Chicago Trade Show Display & Exhibit House for more information and exhibiting assistance.

RSNA is sponsoring a series of tours and events while you are attending the Chicago Area Trade Show, for more information visit rsna2008.rsna.org to find out more details.

Chicago will soon be buckling down for winter time, but all over the nation there will be trade shows going on for the Outdoor Retailers and Sporting Goods Suppliers.  Start planning your trade show display for the upcoming events.

The Shot Show opens at the Orange County Convention Center on January 15th, 2009.  Advertising your upcoming trade shows to your prospective clients is a must when it comes to trade show marketing.  The Shot Show has recently released some information on fraudulent solicitation for the upcoming event and are warning exhibitors to use caution.

Last years event held record numbers of attendee’s and exhibitors with over 58,000 in attendance.

With the following events coming up around the corner, now is the time to plan your trade show display for your presence on the trade show floor, and define your spot in the market place.  With high quality trade show graphics, your marketing strategies can be defined and your message can be heard.

ATA - Archery Trade Association - January 8th-10th - Indiana Convention Center and 300,000 Square Feet of Exhibit Space

ICAST - July 15th-17th, 2009 - Orange County Convention Center- in 2008, ICAST exhibitors filled 1,350 trade show booths

Outdoor Retailer Winter Market - January 22nd - 25th, 2009 - Salt Palace Convention Center - Salt Lake City

Outdoor Retailer has proven to be the leading growth vehicle for brands that are interested in progressing and advancing into multiple channels of the outdoor marketplace.

Chicago Boat, RV & Outdoor Trade Show - January 14th - 18th, 2009 - McCormick Place - Chicago

Biz Bash Event Style Expo is a one day only trade show event.  Chicago Event Style Expo will take place at the Merchandise Mart on Wednesday, August 20th, 2008. Featuring 100 of the area’s best exhibitors, the expo is a meeting place for special event and meeting planners to connect, gain new ideas, and get inspired.

Can a one day trade show event help with marketing strategies?

If you are considering exhibiting in Chicago and are not quite ready to delve into the full blown trade show arena at McCormick Place or any of the other larger venue’s, there are many smaller trade shows, conferences and events that can help you and your company open doors to your success.
There are many industries that rely on Trade Shows and Exhibiting, many companies whether they are seasoned exhibitors or new up and coming companies with plans for a new product and service launches have several exhibiting opportunities in front of them in many cities across the United States.

In the tough economic times it may be a hard decision to make to begin your trade show marketing strategies, but with smaller, niche opportunities and an exhibit design that will splash your statement in front of a well defined audience, you can gain the respect and loyalty of buyers in your industry.

Creating a unique look for your upcoming trade show can be accomplished with, modular exhibits, a light weight and versatile solution with cost savings.  Stunning Exhibit Graphics that will draw attention to any exhibit space, whether it’s a banner stand, marketing kiosk or island exhibit.  It’s about creating and making a lasting impression with your prospective clients, whether the show is a large Chicago Event, or a smaller niche focused trade show.