Trade Show News by Tradetec Skyline Chicago

Private Label - PLMA and Exhibit Design

As retailers increasingly leverage celebrity endorsements and licensing to promote their store brands, the Private Label Manufacturers Association’s (PLMA) 2008 Chicago trade show — running Nov. 16-18 at Chicago’s Rosemont Exhibition Center – will present a special pavilion of companies that offer opportunities for private label licensing partnerships.

Beyond the Licensing Pavilion, the PLMA show will present over 2,000 exhibit booths featuring the latest products, packaging and promotional ideas for retail brand programs.

Consider your trade show display as a Private Label all by itself,  this is your companies opportunity to stand out in your industry.  When you begin to define your trade show marketing and start plans for your upcoming event and are looking to create something more than a pop-up display, you may want to consider a custom rental trade show display.

Tradetec Skyline Chicago can offer you a variety of solutions with a team of experienced graphic  designers that will guide you through the process of your trade show display design and lead you to the best possible solution.  Creating an exhibit display that will convey your marketing message clearly,  giving you the desired impact that will focus on your companies look and feel.

With a consistent trade show marketing plan, you can begin to Private Label your entire exhibiting experience; keeping your branding consistent with pre-show mailers, promotional materials, literature and your exhibit graphics and design.  Your products and services will stand out and become recognizable in your industry.